Digital Marketing Specialist (US Citizenship Required)
The Digital Marketing Specialist will develop and execute digital marketing campaigns to promote Kustos' services. This role involves managing social media accounts, analyzing web traffic metrics, and optimizing content for SEO to increase brand awareness and drive traffic.
Key Responsibilities
- Develop and implement digital marketing campaigns across various channels, including social media, email, and search engines.
- Manage and grow social media accounts, creating engaging content and interacting with followers.
- Analyze web traffic metrics using tools like Google Analytics to measure campaign effectiveness and adjust strategies accordingly.
- Optimize content for SEO to improve search engine rankings and drive organic traffic.
- Collaborate with the marketing team to create compelling and brand-consistent content.
- Stay updated with the latest digital marketing trends and best practices.
- Utilize marketing automation tools to streamline and enhance marketing efforts.
Qualifications and Skills
- 3+ years of experience in digital marketing.
- Proficiency in SEO, SEM, and social media marketing.
- Strong analytical skills and experience with web analytics tools.
- Excellent communication and content creation abilities.
- Familiarity with marketing automation tools.
- Ability to work independently and in a team environment.
Benefits
- Competitive salary and performance-based bonuses.
- Comprehensive health, dental, and vision insurance.
- 401(k) plan with company match.
- 7 weeks paid time off, including holidays and vacation days.
- Professional development opportunities, including certifications and training programs.
- Flexible working hours and remote work options.
- Employee wellness programs, including mental health support and fitness initiatives.